Over the past year, conversations with integrators, operators, and enterprise teams kept circling back to the same realization: most environments aren’t limited by the infrastructure in place, but by the intelligence running on top of it. Cameras, sensors, and systems are already widely deployed; the real challenge has been making them adaptive, reliable, and genuinely useful without triggering another cycle of replacement. That understanding shaped much of our work throughout 2024. Rather than chasing headline features or hardware driven upgrades, our focus stayed on strengthening the intelligence layer and building systems that respond to how real environments actually behave.
As budget pressure increased and expectations rose, the questions we heard began to change. Teams became less interested in what device to deploy next and more focused on how to get meaningful value from what they already owned. Reducing noise, minimizing manual intervention, and gaining clearer situational awareness across mixed systems took priority over expanding footprints. At the same time, it became clear that video alone is often not enough to fully understand what’s happening in complex environments. Context matters, particularly where safety, reliability, and response time are critical, and intelligence needs to account for more than what can be seen. These shifts reinforced a simple direction for us: intelligence should live at the software layer, adapt continuously, and draw from multiple signals to reflect real world conditions more accurately.
That direction carries into the new year through several meaningful updates. NexaiQ now incorporates audio as part of a broader multi modal intelligence approach, allowing visual and acoustic signals to be interpreted together rather than in isolation and improving situational awareness without introducing new hardware into existing environments. We’ve also introduced mobile applications for both iOS and Android, currently in beta, extending TRUE AI visibility beyond fixed control rooms and enabling teams in the field to stay connected in real time. Beyond North America, our work has expanded internationally as we support organizations facing the same challenges around legacy systems and underperforming intelligence, while also extending NexaiQ into defense environments where adaptability, accuracy, and system reliability are essential across complex, mixed infrastructure.
In January, we’ll be attending NRF Retail’s Big Show in New York City, continuing conversations around how existing infrastructure can support smarter, more responsive retail operations. Looking ahead to 2025, our priorities remain straightforward: build intelligence that works across what already exists, reduce complexity rather than add to it, and make systems easier to trust in the environments where they matter most, while lowering total cost of ownership and increasing return on investment. We appreciate everyone who’s followed our progress, shared feedback, or spent time exploring what’s possible with NexaiQ. More to come in the new year.